With FourthFactor's BullsEye printing, you can have a customized promotional piece (such as a postcard)
highly targeting your customers.
Customized For Each Recipient
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Unlike a bulkmail advertising campaign, our unique approach allows you to send
advertising which is tailored to the individual recipient. For example, if you
were selling cars, you could send a postcard with a picture of a sportscar to
the young, single guy but a four-door sedan to the married professional... Well,
maybe the other way too...
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Short Runs
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Traditional four-color printing requires very large quantities to keep the
cost-per-piece reasonable. With digital printing quantities of 100 or 150 are
very reasonable.
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Highly Targeted
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One message doesn't fit everyone. Since our mailings can be highly customized on a piece by piece basis, you are not limited to sending a generic mailing. Now you can have the effectiveness of a hand-crafted one-to-one correspondence, without the time commitment.
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Unique
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Everyone gets advertising in the mail, but studies have shown that mailings which are more unique, and customized to the individual, are much more likely to be read.
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Timely
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Traditional printing requires numerous steps which take up a lot of time. But sometimes, you have to strike while the iron is hot! With our system, simply let us know what you need to send out and you'll have your piece in the mail pronto.
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